Starbucks taps Chipotle's Niccol as CEO in surprise move

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After less than two years at the helm, Starbucks CEO Laxman Narasimhan steps down, making way for Brian Niccol, the leader behind Chipotle’s resurgence.

After less than two years at the helm, Starbucks CEO Laxman Narasimhan steps down, making way for Brian Niccol, the leader behind Chipotle’s resurgence.

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Starbucks has faced a backlash from customers over rising prices and long wait times, leading to a significant slump in sales.

Starbucks has faced a backlash from customers over rising prices and long wait times, leading to a significant slump in sales.

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Niccol inherits a tougher challenge than he faced at Chipotle, with Starbucks embroiled in global boycotts, union battles, and perceived value issues.

Niccol inherits a tougher challenge than he faced at Chipotle, with Starbucks embroiled in global boycotts, union battles, and perceived value issues.

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As Starbucks’ new CEO, Niccol is poised to steer the company through its pivotal moment, aiming to recapture lost sales and restore customer trust.

As Starbucks’ new CEO, Niccol is poised to steer the company through its pivotal moment, aiming to recapture lost sales and restore customer trust.

Starbucks on Tuesday named Chipotle Mexican Grill head Brian Niccol as its new CEO, poaching a successful fast-food executive known for reviving the burrito chain to lead a turnaround, in a shock move that sent the coffee chain's shares up 24%.